MARATHON CHEERING SERVICE
"You can do it!" — cheering voices that push you to the finish line. Trained cheering staff send full-throated encouragement from the roadside to support your marathon completion.
Get a Free QuoteTrained staff cheer runners from the roadside at city marathons, triathlons, and running events.
"No family to cheer me on." "I might give up running alone." "If someone encouraged me when it gets tough, I could finish." — Family Romance's Marathon Cheering Squad answers these needs. Staff wait at course points, call your name, and cheer with banners.
Hydration support and SNS posting also available. From greeting you at the finish line to post-race photos, we help make your marathon an unforgettable experience. Fully confidential.

Professional
Marathon Cheering Squad
Staff wait at multiple points along the course, cheering you by name. Banners and cheering supplies also available.
Set up personal hydration points separate from official aid stations. Your favorite drinks and gels delivered by hand. Sponge service available in hot weather.
Available at Tokyo Marathon, Osaka Marathon, Yokohama Marathon, and more. Local staff dispatched for regional marathons too. Fully confidential.
We solve concerns related to our Marathon Cheering Squad service.

Family far away, friends at work. Running a full marathon with no familiar face on the sidelines is mentally tough. You want someone cheering for you.

Past the 30km mark, legs and spirit are at their limit. 12km to go and you might give up alone. If only someone said "You can do it!" when it gets tough.

Your first full marathon with no clue about pacing. You want someone to support you with everything from aid stations to race-day flow.

No one at the finish to share the joy of completing 42.195km. If someone said "Congratulations!" the happiness would multiply.

You cannot take photos while running. Official photographer shots are expensive and may not have the best angle. You want photos at your preferred points.

You want to share cheering moments and the finish on SNS in real time, but you cannot post while running. You need someone to post for you.
Here are real examples of requests we have fulfilled.

First-time full marathon runner on a solo transfer with no one to cheer. Staff positioned at 15km, 25km, 35km, and the finish with banners. At 35km the runner nearly stopped but resumed after hearing "7km left! You can do this!"

A surprise cheering squad for her marathon-loving husband. Five staff with banners at the 25km point. He was shocked by the sudden cheering squad, waved with a smile, and set a personal best.

A company promoting employee health through marathon participation. Cheering staff for all 15 runners at key points with company-branded banners, plus hydration support.

First triathlon. Staff positioned at swim-bike-run transition points and finish. Race photos and real-time SNS posting also requested.
* For privacy and confidentiality, specific event names are withheld; only service names are listed.
Loading case data...

42.195kmのフルマラソン。後半の「壁」で心が折れそうになる。応援してくれる家族や友人がいない中、一人で走り切るのは精神的に厳しい。
コース上の複数ポイントにスタッフを配置し、お名前を呼んでの個別応援を行います。特に辛くなる30km以降は重点的に声援を送り、「あと○km!」の声であなたの完走を後押しします。ゴール地点での出迎え・写真撮影も対応。横断幕や応援グッズの手配も承ります。

Your first marathon. You do not know about pacing or aid stations. No confidence in finishing, and no one to cheer you on.
Extra thorough support for first-time marathoners. Early on: "Great pace!" Mid-race: "Halfway done!" Final stretch: "Almost there, keep going!" Stage-appropriate cheering throughout. Hydration support with your favorite drink available. Staff share the joy of your first finish.

You want to arrange surprise cheering staff for a family member or partner who loves running. A cheering squad suddenly appearing with banners would be thrilling.
We prepare a confidential surprise — the runner never finds out beforehand. Banners reading "Go Papa!" or "Fight, [name]!", cheering supplies, applause, and cheers to surprise the runner. Photos and videos capture the surprise moment.

You want to cheer employees or teammates at a marathon. You want to send encouragement to every participant and boost team unity. Company-branded banners would be great.
We take a participant list and build a system to cheer everyone individually. Company and team name banners, matching cheering supplies for team unity. Package plans including hydration support, photos, and SNS posts to support corporate wellness.
"Being cheered by name truly gave me strength" "I would have given up without the cheering" — gratitude from many runners. Dedicated cheering contributes to higher finish rates.
名前入りの横断幕、鳴り物、応援旗など、視覚的にも盛り上がる応援グッズを手配可能(¥3,000)。沿道で目立つ応援で、ランナーの気持ちを高めます。
Tokyo Marathon, Osaka Marathon, Yokohama Marathon, and beyond — local staff available for regional citizen marathons too. Covering all 47 prefectures.
All staff are bound by confidentiality agreements. For surprise cheering, the runner will never find out in advance. Trust us with your surprise arrangement.
For marathon cheering inquiries, contact us via email, phone, or LINE. Free estimates available.
Per staff, up to 2 hours | Extension ¥2,500/30min
| Option | Unit Price | Unit |
|---|---|---|
| Banners & cheering supplies | ¥3,000 | / person |
| Hydration support | ¥2,000 | / person |
| SNS posting service | ¥3,000 | / person |
| Extension (per 30 min) | ¥2,500 | / person |
| Extension (per 30 min) | ¥2,500 | / person |
Estimated Total
Base
* Transportation, ticket costs, and other expenses are charged separately.
* Please contact us for an official quote.
First-time users can feel at ease. Our dedicated staff will support you confidentially from inquiry to service day.
Contact us via email, phone, or LINE
We propose the best plan and provide a quote
Photo confirmation available We select the best match
Payment after confirmation No hidden fees
Our professional staff delivers flawless service
“I asked for pacing support for a full marathon. Having someone help plan the pace and encourage me during tough sections made a huge difference. I set a personal best. I definitely would have walked if alone.”
“First half marathon. I signed up out of anxiety about finishing. Having someone run beside me made all the difference. They even taught me about hydration timing. I made it to the finish.”
“I started jogging for weight loss but kept skipping when alone, so I asked for a running partner. Once a week, it is making running gradually enjoyable. Would appreciate slightly lower prices.”
It depends on course length and staff placement, but 3-5 points is typical for a full marathon. Provide the course map and we will suggest optimal cheering points.
Yes, share your preferred message and design and we will create a matching banner. Names, team names, and more can be freely customized.
As long as the event is held, we cheer rain or shine. If the event itself is canceled, we offer rescheduling or cancellation consultation.
Yes, we support triathlon, relay, cycling, ultra marathon, and more. Contact us for details.
Yes, from 1 person to squads of dozens. Leave large-scale corporate cheering to us. More people means greater roadside impact.
Absolutely. All staff are under confidentiality agreements. For surprise cheering, the runner will never find out beforehand.
We have registered staff in all 47 prefectures. We can arrange local staff anywhere in Japan.
47
Prefectures Covered
5,000+
Registered Staff
Tokyo / Kanagawa / Chiba / Saitama / Ibaraki / Tochigi / Gunma
Osaka / Kyoto / Hyogo / Nara / Shiga / Wakayama
Aichi / Shizuoka / Gifu / Mie / Nagano / Niigata / Toyama / Ishikawa / Fukui
Fukuoka / Saga / Nagasaki / Kumamoto / Oita / Miyazaki / Kagoshima / Okinawa
Hokkaido / Aomori / Iwate / Miyagi / Akita / Yamagata / Fukushima
Hiroshima / Okayama / Yamaguchi / Tottori / Shimane / Kagawa / Tokushima / Ehime / Kochi
We have been featured in numerous TV shows, films, books, and international media.
ヴェルナー・ヘルツォーク監督作品。カンヌ国際映画祭公式上映。代表・石井裕一が本人役で出演。
石井裕一の著書を原作とした劇場映画。2023年全国公開。家族代行の実態を描いた話題作。
代表・石井裕一の著書(鉄人社刊)。
NHK総合・Eテレなど複数の番組で特集。代行サービスの社会的意義が紹介されました。
情報番組やバラエティ番組で多数取り上げられています。
報道番組やドキュメンタリーで取材。代行サービスの社会的意義を深掘り。
ワイドショーや情報番組で特集。代行の実態に密着した企画が話題に。
BBC、CNN、ロイターなど海外主要メディアでも報道。日本独自の代行文化として世界的に注目。
ヴェルナー・ヘルツォーク監督作品。カンヌ国際映画祭公式上映。代表・石井裕一が本人役で出演。
石井裕一の著書を原作とした劇場映画。2023年全国公開。家族代行の実態を描いた話題作。
代表・石井裕一の著書(鉄人社刊)。
NHK総合・Eテレなど複数の番組で特集。代行サービスの社会的意義が紹介されました。
情報番組やバラエティ番組で多数取り上げられています。
報道番組やドキュメンタリーで取材。代行サービスの社会的意義を深掘り。
ワイドショーや情報番組で特集。代行の実態に密着した企画が話題に。
BBC、CNN、ロイターなど海外主要メディアでも報道。日本独自の代行文化として世界的に注目。
What Is the Rental Scolding Target Service?
What Is the Rental Big Bro Service?
What Is the Morning Wake-Up Call Service?
What Is the Goodnight Call Service?
What Is the Scolding Service?
What Is the Venting & Listening Service?
Consultations are completely free and strictly confidential.
For urgent inquiries, please call us at {phone}.0120-949-341